BetVictor being rolled out across all languages
BetVictor will be launched in the summer of 2011, with the Victor Chandler sportsbook language sites all set to be consolidated under this brand name.
Victor Chandler have ambitious plans to expand their operation globally and that is the thinking behind BetVictor.com, the new brand for the sports betting and gaming operator who now reach into several territories.
While Victor Chandler doesn’t mean a great deal to betting customers from outside of the UK and Ireland, BetVictor will become the brand across all the different languages that the sports betting website is available in, something which the firm hope will have broader mass appeal.
BetVictor has already replaced the Mister Apuestas brand in Spain, while the company have also started to use this new brand name in Germany, Israel and Romania, not to mention the Asian market where the bookmaker are popular thanks to their Asian Handicap betting service.
There are also likely to be several changes made to the BetVictor websites as part of this rebranding exercise, with the betting company also set to broaden their horizon by offering a greater range of sports and markets.